NEW
YORK, NY - November 28, 2000 - / INB /
internet.com
Announces the Launch of MCommerceTimes.com
- internet.com
Corporation today announced the launch of a new internally developed Web site :-
MCommerceTimes.com which will be
incorporated into internet.com's network, now totaling 149 Web sites.
MCommerceTimes.com provides real-time news and information about mobile commerce
and the wireless industry. Content areas on this site include finance, industry,
marketing, solutions and technology related to mobile commerce. Users may sign
up for a free weekly e-mail newsletter. When combined with the other Web sites
available on internet.com's Wireless Internet Resources Channel such as
PDAStreet.com and ThinkMobile.com, MCommerceTimes.com makes internet.com a
leading industry resource for wireless Internet information.
HERNDON VA, November 28,
2000 - / LaunchFuel /
LaunchFuel Announces
VentureBoost Program: Initiative Assists Entrepreneurs and Startup Management
Teams to Become Strong Candidates for Growth Financing
- LaunchFuel,
Inc., a premier venture services provider that works closely with venture
capitalists, angel investors and incubators to move Internet and technology
startups more quickly and successfully to market, today announced a program
called VentureBoost. VentureBoost assists qualified entrepreneurs as they
prepare to raise formal rounds of capital. As a prerequisite for VentureBoost
consideration, LaunchFuel requires that candidates have, at a minimum, completed
an early round of financing such as "friends and family" or an angel
round.
Under the VentureBoost program, entrepreneurs have an opportunity to
present their business concepts to a panel consisting of LaunchFuel
professionals and experts from venture service companies selected from the
LaunchFuel Alliance Network, each of whom understands the unique challenges
encountered in the formative stages of building a business.
Editor's
note:- I just included this one because the imminent holiday season is a good
time to plan your escape route from the cubicle...
REDMOND,
Wash., Nov. 27, 2000 - / Microsoft /
Microsoft's
dotSmart Initiative: Helping Dot-Com Businesses Succeed
- Microsoft
this week launched the dotSmart initiative, designed to connect thousands of
business and technical decision makers with the tools they need to plan, build
and manage business on the Internet. The
dotSmart Web site provides
focused product and service information from Microsoft and its partners, as well
as architectural guidance, customer case studies, and opportunities to connect
with Microsoft through optional profiling and follow-up with the company's
dot-com specialists.
Editor's note:- Microsoft may have been tardy in assembling this
new reference site, but if you're a marketing manager responsible for web
strategy, I think the wait was worthwhile. See also
web marketing bookmarks
on the DSM site
ROCHESTER,
NY - November 21, 2000 - / INB /
International
Survey Finds Love for Technology may Contribute to a Loss of Productivity and
Increased Stress
- Business people today are enthusiastic users of new technology
but struggle to balance personal and professional demands on their time,
according to a recent survey. This "Tech Rich: Time Poor" workforce is
unable to translate the potential of technology into increased personal
productivity. The survey
of more than 500 people, conducted by worldwide training company Priority
Management, finds the use of technology is growing dramatically. From Internet
use to cell phones to wireless devices, technology is omnipresent in today's
workplace. But there is strong evidence that individuals don't have the skills
to derive the productivity potential from this technology.
Stamford,
Conn., November 20, 2000 - / Gartner Group /
Gartner
Says New Domain Names May Cost Up to $75,000 to Maintain
-
According Gartner Group, the recently announced addition of new high-level
domains (for example, .biz, .info, .name, .co-op, .pro, .museum, .aero), and the
ongoing exploitation of over 150 existing domains, will force the average Global
2000 organization to register a total of at least 300 name variants by 2001.
These findings are immediately relevant as the Internet Corporation for Assigned
Names and Numbers (ICANN) announced the addition of seven new top-level domains,
turning industry-wide attention to this issue.
"Organizations have mistakenly assumed that having a domain name
with 'dot-com' was enough. Being in 'dot-com' does not mean you are ' dot-done',"
said Audrey Apfel, vice president and research director with Gartner. "We
are recommending that any organization that has or plans to have an Internet
presence develop a domain naming strategy that goes beyond dot-com, with
multiple names registered in multiple registries." Gartner estimates
that the up-front cost of developing this strategy will cost the typical Global
2000 organization $75,000. According to Gartner, the process of developing this
domain strategy must consider multiple factors, including the following:
- Marketing and branding issues for existing and future initiatives and
products
- Legal exposures and liability
- Misspellings of prefixes
- Related sentences (for example, "ihateXXX" or "XXXsucks")
- Domains beyond dot-com
- Non-English language variants of names (for example, Chinese)
- A process for ongoing revision on a biannual basis to address new
high-level domain names, products, acquisitions and mergers at a yearly cost of
$20,000
"The addition of these seven new high-level domain
names by ICANN is only the tip of the iceberg," continued Ms. Apfel. "Organizations
must register names in multiple registries for both offensive and defensive
purposes, but with the knowledge that no one can cover all the options. The
future will bring more options, not less. Organizations with no plan for
adapting their domain naming strategy to these changes do so at their own peril"
Editor's note:- here's another example. We registered
STORAGEsearch.com in the summer of 1998, which went live in the fall. About 18
months later a competitor site called SearchStorage.com came into being. We had
never thought about registering the switched words version of the domain name.
If your company or brand comes in 2 parts, try a search now for the possible
alternative. However, we did realise there would be other storage portals, which
is why we branded our site with the easy to recognise Megabyte the Mouse (and
family) graphics.
WHITE
PLAINS, N.Y. - Nov. 20, 2000 - / Learn2.com /
Learn2.com
Signs Agreement With Ask Jeeves, Inc.
-
Learn2.com, a leading learning service
provider announced today an agreement between Etracks, the Company's permission
broadcast e-mail subsidiary, and Ask Jeeves, Inc., a leading provider of
question answering technologies and services.
Etracks will provide high volume delivery and tracking of e-mail
messages for Ask Jeeves. Utilizing Etracks' proprietary AP Tracking(TM)
Technology, Ask Jeeves will be able to design a targeted online direct marketing
program. Etracks' unique ability to monitor and report in detail the behavior of
an e-mail allows its customers to mark the effectiveness of an on-line marketing
plan, and to make changes "on the fly" to improve the efficacy of the
message.
Learn2.com is a leader in the creation and distribution of e-learning
solutions for corporate, government, educational and individual clients. The
Learn2.com suite of products includes more than 1,400 off-the-shelf courses that
allow interactive multimedia and animated courseware to be accessed instantly on
the Web. These courses are also delivered on CD-ROM and video.
today's news etc
from MarketingViews |
Other news on this page
internet.com
Announces the Launch of MCommerceTimes.com
LaunchFuel Announces
VentureBoost Program: Initiative Assists Entrepreneurs and Startup Management
Teams to Become Strong Candidates for Growth Financing
Microsoft's dotSmart Initiative: Helping Dot-Com Businesses Succeed
International
Survey Finds Love for Technology may Contribute to a Loss of Productivity and
Increased Stress
Gartner Says New Domain Names May Cost Up to $75,000 to Maintain
Learn2.com
Signs Agreement With Ask Jeeves, Inc.
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