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SEATTLE, WA - April 3, 2000 - /digiMine.com/

digiMine.com Founded to Offer Next Generation eCommerce Analytics and Personalization Solutions

- digiMine.com this week announced its intent to deliver high-impact analytics solutions focused on the growing needs of eCommerce companies. The company also announced the closing of its first round of funding with investments from several notable executives and top Internet technology angel investment funds.

"We are excited by the vision and focus of the company and founding team," states Pete Higgins of Second Avenue Partners, former group VP at Microsoft and key advisor to digiMine. "Ironically, as transaction levels in eCommerce explode, companies know less and less about their customers. The digiMine team has the experience and know-how to harness the power of that data and usher in a new generation of data-enabled marketing and business intelligence applications." In addition to Second Avenue and notable individual angel investors, other investment funds in this round include Silicon Valley Angels, Deutsche Bank Technology Fund, Cedar Grove Investments and Kellett Investments, among others.

The company aims to be the first to deliver on the promise of making advanced database and marketing applications a practical reality for today's eCommerce companies. A key part of digiMine's strategy is to manage and host data warehousing and data mining applications and provide them as services to its business-to-business (B-to-B) eCommerce customers. As an Application Service Provider (ASP), digiMine will deal with the complexity of these systems and let its customers focus on their primary business goals.

"It's no secret that data warehousing and data mining applications have been really difficult and expensive to build and manage," says digiMine co-founder and CEO Usama Fayyad, world-renowned leader and pioneer in data mining. "We're out to change that. We're making it easier, faster and better, and we'll remove the burden from the customer by delivering solutions with a model that keeps it affordable and convenient." Fayyad formerly headed the Data Mining & Exploration (DMX) group at Microsoft and led development efforts to embed data mining in upcoming releases of SQL Server 2000 and Commerce Server 4.0.

Using data to understand customer behavior and manage customer relationships and marketing campaigns is an imperative for eCommerce companies. It is key to more meaningful customer interactions and ultimately to building customer loyalty. Investors appreciate the value proposition that digiMine is delivering on. "The days of data mining as a black art are over. digiMine's unique model unlocks enormous value trapped in eCommerce websites and turns data mining from a PhD construction project into a simple service for everyone," states Sam Jadallah, a founding angel investor and managing director of Internet Capital Group. "The combination of digiMine's solution and experienced management team make this a winner."

The need has never been greater. Web-based businesses are deluged with click-stream, user profile, product catalog, and transaction information. There's little question the data is extremely valuable, yet few are taking advantage of it. "It's clear from all the eCommerce companies we've talked to that they are frustrated by the complexity of the problem," says Bassel Ojjeh, digiMine co-founder and COO. "Even customers with expensive custom-built data warehousing and mining programs are having a hard time utilizing these systems. They're too wrapped up in keeping the trains running and the web servers alive." Ojjeh formerly oversaw the development of Microsoft Commerce Server 4.0 and built some of the earliest web data warehouses for MSN's Internet properties.

"Users average about 20 seconds on a site visit; if they do not find what they want they are gone, perhaps never to return," says Nick Besbeas, digiMine executive VP of Sales & Marketing and 15 year veteran of the database marketing industry. "The question that many eCommerce sites are asking is 'how do I engage the would-be customer?' The answer to this and other questions lies buried in the mountains of data generated by the site." Besbeas drove the direct and web marketing analysis and tracking systems for MSN Internet properties and most recently led marketing research and campaign intelligence for desktop and server applications in the Applications Division at Microsoft.




SAN FRANCISCO, CA - April 4, 2000 /INB/

List-Universe.com Launches Email Newsletter Ad Network: Opt-Influence.com

- List-Universe.com the Email List Owner and Ezine Publisher Resource Network, announced today the launch of the Opt-Influence.com Email Advertising Network. The new site replaces the List-Universe.com Ad Network, and becomes one of the largest email ad networks of its kind, with nearly 500 email publications consisting of more than 14 million members.

With email advertising quickly becoming one of the most effective means of customer acquisition and sales generation, Opt-Influence.com specializes in reaching content-based targeted audiences through email newsletter advertising. Opt-Influence.com offers more than 15 targeted categories reaching millions of Internet users every day.

Opt-Influence.com aggregates email publications in non-exclusive representation that can add additional ad sales revenue for email publishers, while providing an easy and cost-effective way for advertisers to market via email newsletters, without having to contact hundreds of individual email publishers.




LOS ANGELES, Spring Internet World 2000, Booth #5850, April 3 /PRNewswire/

GoShip.com Launches Service That Empowers Online Buyers to Choose Parcel Shipping Method and Allows Merchants to Cut Losses

- With the launch today of GoShip parcel shipping rate calculation services, Internet merchants and their customers are in line for the first real-time display of comparative carrier delivery options for selection during an online transaction. GoShip.com, which brings to the Internet more experience in parcel shipping than any other application service provider (ASP), is laying a cornerstone of a new e-commerce logistics model that gives merchants "end-to-end" visibility and control over fulfillment of customer orders. As an ASP, the company enables merchants to outsource maintenance of a comprehensive and up-to-the-minute database of carrier services and rates.

The service is expected to have a major impact on both customer satisfaction and merchant profitability, according to GoShip.com CEO Neal Anstadt. "Customers have little patience with merchants that add on shipping charges after a transaction is believed to be complete," he said. "The alternative to merchants is to absorb all or part of shipping costs or charge a flat rate to all destinations, and that practice is increasingly cited as a contributor to financial losses."

Using GoShip, an online customer will complete a purchase and then view a matrix of carrier services, including delivery times and costs for selection via a pop-up window or streaming display. After the selection is made, the shipping cost is added to the merchandise total for customer acceptance. For eMerchants, GoShip delivers a robust range of opportunities for competitive marketing and business management. The service provides a template of carrier services for each merchant to customize and zip code calculation for each product selected from a central or regional warehouse. Merchants may mark up or down actual shipping costs according to numerous criteria. An optional service plan enables merchants to offer their customers prioritized shipping choices on a line-item basis. Thus, a single order may be divided into urgent and routine delivery requirements, with all the calculations performed instantly by the system.



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Other news on this page

digiMine.com Founded to Offer Next Generation eCommerce Analytics and Personalization Solutions

List-Universe.com Launches Email Newsletter Ad Network: Opt-Influence.com

GoShip.com Launches Service That Empowers Online Buyers to Choose Parcel Shipping Method and Allows Merchants to Cut Losses

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