Marketing Viewsfrom the makers of StorageSearch.com |
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About Marketing Views |
| Editor's intro:- January 27,
2010 - I started MarketingViews.com in 1996 with the idea that it
should be a useful FAQs resource for marketers who asked me questions about
direct marketing as a result of my computer publishing business. I thought - "If I can refer them to a reliable web page, I'll save myself a few hundred emails." In fact it was more like thousands, then tens of thousands. So it did save me time. That was about the same time as my own business went onto the web - publishing buyers guides related to the enterprise server market. In those days we were making up the rules of web marketing as we went along - guided by trial, error, analysis and speculation - followed by another round of the same. And I was happy to share my limited insights with potential advertisers and marcoms contributors as there were few reliable sources on the web at that time saying anything worthwhile. I found some external resources which I linked to from here (most of those are now gone). And I invited people to contribute articles which might be helpful. (Some are still here. And a few of those are still just as relevant as when they first appeared - in the prehistory before Google started selling ads.) I still make my living from selling ads in my own publication - StorageSearch.com. Keeping up with that - and anticipating changes in the storage market - has been (and remains) an enjoyable experience and has consumed most of my working hours for more than a decade. As a result - MarketingViews became orphaned from time to time. And the web marketing world moved on. I guess I must still know something useful about web marketing - as my own web business is doing quite well. So I will share 1 or 2 new ideas with you real soon. But what I'll start doing before then - is updating my list of links here - to add some which I still find useful - and delete others which are no longer relevant. Good luck with your own web marketing. Zsolt@StorageSearch.com PS - if you know of a really good article on this subject - which I should add to the list of links on our home page - email me - using subject line "mviews". My interests are business to business marketing - in the enterprise storage market - aimed at serious people who think a lot about what they're doing. If I like your suggestion - and think it might help my marketing readers (or me) - I might add it. |
| Downes Strategic Marketing | STORAGEsearch | SPARC Product Directory | goblinsearch - fiction | ACSL - the publisher |